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Business and life do have patterns for success and failure. NLP (neuro-linguistic programming) is the study of the connection between the neurological processes (“neuro”), language (“linguistic”) and behavior patterns that have been learned through experience (“programming”) and can be organized to achieve specific goals in life and business. I like to use this simple definition; it is a study of patterns or recipes. If you have a great recipe for your favorite meatloaf there are certain ingredients that if are added in the correct amounts and sequence will create a specific result. This is similar to an NLP pattern.

For example, good spellers do one thing differently (or have one more ingredient) then bad spellers. Good spellers will first see a word visually in their mind, sound it out, and then spell it. Bad spellers will skip the step of visually seeing the word and jump right to sounding out a word then attempting to spell it out. Good spellers have a different “recipe” than bad spellers. They have one ingredient different.

In business there are patterns of success and failure. One core pattern for business success is the Disney pattern. This was molded after the famous Walt Disney. Walt and his team of imagineers were able to accomplish amazing results with their meetings. Walt did not run a meeting like most business meetings. He would separate meetings into different meetings. In the first meeting, called “the dreaming room”, you are allowed to come up with ideas and that is it. There is no evaluation or organization of ideas. That is a separate meeting! Why? If you start allowing your staff or yourself to evaluate ideas in the meeting many times that will stifle the new ideas. People will start to think, “Maybe my idea is not such a good idea”. That is NOT how Walt Disney conducted meetings.

I would recommend you adopt this pattern for your business meetings. Here are the four meetings Walt would run: First, is the “in the dreaming room” all brain storming. Second is organizing the ideas. Third is to evaluate the ideas. Forth would be to implement the ideas.

This was his brilliant pattern for business success. This is especially important if you are a solo business owner. You may be sabotaging your own success by coming up with great ideas and immediately thinking how can this NOT work. That will stifle even your own ideas.

Another pattern that seems to prevent a lot of success is lack of time management skills. Most people think they are very good at managing their time and they are really not. You can calibrate in a minute to how well you are doing and perhaps consider a different pattern for success.

The poor time management pattern looks like this:

Allowing for constant interruptions during your work day. That includes, email, instant messages, texts, phone calls, social media and family and friends. It is very inefficient to be stopping and starting all day long on projects. The time it takes to stop, go to an unplanned phone call, then go back and take 1-2 minutes to get caught up or remember where you left off is very inefficient. You might be saying, I needed to take that phone call what are you suggesting? First, schedule a follow up call with each call. Don’t randomly allow people to call you. You will have exceptions to any rule; your attorney may be calling on an important legal action, a family emergency…

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Summary

You or someone you know may be in the middle of a financial crisis, looking for real answers and solutions.  Most Americans are relying upon hope, and since that is not a strategy you’ll want to get the unbiased information provided in an upcoming Scott Letourneau interview with nationally-recognized credit and debt settlement expert, Todd Rooker.

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Which of these all-too-common mistakes will cost you your business, peace of mind … and even your home?

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Mark your calendar for next Top 5% Club Teleseminar, Tuesday, April 5th at 4 pm PST (7 PM EST) as I interview The King of Profits, Stuart Burkow—who will reveal The Top 7 Profit Leverage Points of a Business.

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Starting a business on your own can be a daunting task. It requires a lot of energy. The good news is you do not need a meeting every time you make a major decision. You are the boss, owner, president, manager, CEO, employee and shareholder all wrapped up into one decision-making machine. You have no excuses because you are in charge. The key is to be accountable for your decisions and notice what is working and what is not working and move forward towards success. There is no need for a buy –sell agreement (used when you have a partner in case one wants an early out). Life is pretty simple (as much as it can be when you are running a business).

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FAST BUSINESS CREDIT Helps You Make It A Reality Faster Than Anyone Else!

Let me ask you an important question: What is your dream, your vision? Are you one of the 500,000 every month looking to start a business? Perhaps you will become an Awakened Entrepreneur, as Michael Gerber describes in his recent book, Awakening the Entrepreneur Within. (Be sure to listen to my timeless interview with Michael Gerber, a valuable bonus that you’ll receive as a new FAST BUSINESS CREDIT client that will inspire you to take your dream to a new level.)

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5. Segment Your List and Offers to Your Clients.

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4. Communicate often to your list to maintain the relationship.

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3. Run special events

You should run special events for your clients. This could mean a special free webinar or teleseminar, and at the end the offer could be a 4-6 week webinar or teleseminar series in which you are getting paid to create the product. At the end, you will put the MP3/video on a password protected website, along with the transcripts. I would recommend a WordPress blog and work with WishList Member (http://member.wishlistproducts.com/) to develop the membership part. It does not even have to be a monthly program. Create a two-day (or one-day) training event for your clients, record it, and create a product for your clients.
This can be a great and fast way to create a back-end product. You can get paid for someone to attend your event. Plus, typically an event is broken into 90-minute segments. If it is one day, you may be doing 4 segments in one day and each one may be a separate theme which you can turn into its own product. I know that Armand Morin, a top internet marketer does this with his Armand Live event. He will take a couple of the segments and launch them as a separate product later on. He will include the video, transcripts of the 90 minutes of training and sell it for $197 to his list. An event is a lot of work, but once you get through the first one it will only get easier. When you go to events, start to pay attention to the marketing process to get you to the event, what happens after you register, what happens at the event, from registration to the materials handed out, to the actual event, the offers at the event and the followup after it. This is a model that can help you eliminate many steps.
If you have a guest speaker, you will get into speaker agreements, cross promotion, etc. NCP had its first Ultimate Joint Venture Boot Camp in January of 2010, and we invested 100-200 hours on it— and it was a big success. Now, we are ready for the event in 2011, and we will only need to spend about one-half that time on it. I know that may seem like a lot, and it is, but in the big picture, having a timeless product that can add value to your clients is huge!

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2. Endorse other people’s products to your list.

This is where joint ventures come into play, specifically the host/ beneficiary relationship. There are two approaches, and the one that will come into play with endorsing other people’s products to your list is where your company is the host.

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