What’s the Difference Between Online & Offline Sales?

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Selling Online, Selling Offline — What’s the Difference?

By Ari Galper, Founder of Unlock The GameT

Ever since I created Unlock The Game™, one of the first questions people always ask me is, “Does Unlock The Game™ apply to online selling?”

I’ve been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could answer this from an authoritative position.

My answer is, “For the most part, yes — but with some differences.” More…

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